As a counselor and life coach in the early 90’s, I found designing inspirational jewelry was the perfect medium for helping my friends and clients work through their personal challenges and issues. I would create specific “story jewelry” that was handcrafted and meaningful to remind others to think positive, uplifting thoughts. Depending on the situation, I would select specific beads, stones, and charms to convey a theme to address a particular challenge such as healing, faith, or comfort. As more of these inspirational story bracelets were designed and worn, their friends and family would ask if I would make them an inspirational story bracelet too. As the demand grew, so did the many designs, and accessories. Today, we have over 45 styles including matching necklaces and chokers.

Jim’s 83-year-old mom, Lucille Sagerser, was inspirational in assembling two-thirds of the bracelets for the QVC show. Because of this positive experience, we decided to continue employing the elderly to assemble our story bracelets while we completed the process by sizing and installing the clasps. This wonderful practice has continued for 18 years.

Since then, our jewelry has sold in a few high fashion places like Nordstrom, a national magazine chain, and many gift shops across the country. Today, however, we concentrate our sales of story jewelry to selling on the internet and by distributors of Bead Beautiful.  If you have an interest in becoming a member of our distributor family, please contact us.